Brief
Design a logo for a Christian-based getaway cabin where couples could get a personalized weekend to reconnect. The client’s vision was straightforard, wanting to showcase the scenery and its unplugged, peaceful environment.
Scope
Logo Design / Illustration / Promotional Writing
Nestled in the natural beauty of the Blue Ridge Mountains, the elements and colors of the logo were pulled directly from environment.
The red rooftop was the cabin’s defining outward feature so was highlighted in the logo and was carried throughout the hand-outs. Also considered the color of love, red provided both symbolism and contrast with the other natural colors.
Copy and layout needed to appeal to both men and women, inviting them to a cozy, enriching environment where they could reserve a customized weekend to enrich their marriage.
With an ultimate goal to lead the potential couples to a website, a authentic imagery was essential to enhance the copy and compliment the information and pique interest.
Erin Hampton 
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